Your event attendance is slipping, your membership retention rate is falling, and you aren’t sure which benefits members find the most valuable. Through a comprehensive research program, you can address one or all of these challenges. Rockbridge will listen to you, understand your unique situation, and develop a research approach that will help you turn your organization around. |
Rockbridge Associates, Inc. offers research solutions that can help your association or non-profit serve its members better, recruit new members, and retain existing members. Our staff has decades of experience advising leading trade and professional associations. Our location in the Washington, DC area makes it easy to meet any of our clients firsthand.
Rockbridge’s association and non-profit market research services include:
Our association and non-profit clients span a wide range of sectors, including technology, education, business, travel, construction and manufacturing. A partial list includes: Consumer Electronics Association (CEA), Society for Human Resource Management (SHRM), National Federation of Independent Businesses (NFIB), National School Boards Association (NSBA), Urban Land Institute (ULI), Internet Society (ISOC), The Association of Union Constructors (TAUC), and Association for Supervision and Curriculum Development (ASCD). View our article in Association Forum magazine to learn more about our approach to improving member loyalty. The Path to Excellence: A Gaps Based Approach to Improving Member Loyalty.
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